Month: May 2020

May 24, 2020 at 07:00AM You know what we like a lot at Who What Wear? Dresses, that’s what. For regular readers, this will come as absolutely no surprise. Nothing, and especially right now when we all need a bit of escapism, brings us more joy than discovering gorgeous pieces to lift our spirits. While we’re being mindful of budgets, there are a few hero items we’ve spotted on the high street. Case in point: a green dress from COS. Yes, it might sound a little surprising and hardly a classic piece you’d have in your wardrobe, but honestly, it is. The frock in question is made of seersucker material, long with thick straps in a perfect pastel and fluoro green. It looks great by itself and over white tees. Oh, and it’s currently on sale. Keep scrolling to see how to style it, and then shop our favourite COS dresses right now.  Next up, the biggest spring/summer 2020 fashion trends you need to know.  Author Elinor Block | Whowhatwear Selected by CWC

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May 24, 2020 at 06:30AM When we asked you what you wanted to read during this time, a lot of you reached out to us requesting at-home beauty routines and expert guides on how to get those salon-level treatments from the comfort of your own home. One particular request we’ve seen coming in increasingly as time goes by is for a step-by-step guide on how to trim your own fringe. Now, if you’ve ever had a fringe cut in, you’ll know how frequently you need to pop into your local salon for a trim. Whether you have a feathered look and it needs thinning out or you’ve gone for a blunt style and are now struggling to see through it, don’t worry. We’ve got you covered. To start with, we were a little wary of writing this up ourselves given the high stakes. We can certainly write about hair products and hairstyles with expertise all day, but when it comes to picking the scissors up? We always think it’s best to get the experts in. (Although, we have enlisted the help of one of Hollywood’s top hairstylists to guide you through a full at-home trim.) When I thought about who to go to for answers we could trust, there was only one person who came to mind. Phoebe Summers is East London’s most in-demand bob chopper and blonde-hair colourist, from Hackney- and Brooklyn-based salon Kennaland. Being a fringe bearer herself, she certainly knows a thing or two about trimming those eye-skimming strays.  Keep scrolling, then, for Phoebe‘s step-by-step guide on

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May 24, 2020 at 06:30AM As an editor who lives and breathes all things beauty, even I must admit that the industry is a little saturated with products that offer very similar results with differing price tags. Don’t get me wrong. I love a luxury beauty item as much as the next person, but I am willing to admit that an expensive price tag doesn’t always equal high-end results. Gone are the days of affordable products being filled with drying alcohols, fragrances and pore-clogging silcones; the affordable brands making headlines in 2020 are here to compete. One of the most obvious stars of the affordable market over the last couple of years has been beauty members club Beauty Pie. Offering seriously high-quality products, Beauty Pie cuts out the middleman and saves money where other brands don’t. Costly go-betweens with manufacturers and retailers are cut, there’s no celebrity marketing, no stores, and it removes any chance of retailer markups (because there are no other retailers). A product that might usually cost £100 can be yours for £11. To access the products, the idea is that members pay a small monthly fee, starting from £5, that allows them to shop at heavily discounted prices. If you don’t want to commit to a membership? You can still buy the products, just at a higher price. And I must admit, when it first launched, my thoughts were that it provided an interesting and niche business model but would likely only appeal to serious beauty buffs and have a relatively short

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May 24, 2020 at 06:04AM If you’ve ever looked at Gigi and Bella Hadid and been flawed by the sisters’ impeccable style, let us introduce you to Mimi Cuttrell. Cuttrell is a New York–based stylist who has been working with the supermodel siblings for years and is also the woman who can be credited for many of their noteworthy looks. Aside from the Hadid sisters, Cuttrell has also worked with the likes of Lily-Rose Depp, Priyanka Chopra Jonas, Camila Coelho and more, which is quite the résumé, particularly given she is only 28. With a client list that reads like a who’s who of Hollywood It girls, Cuttrell is undeniably one of the world’s most sought-after stylists right now. As red carpets and events are largely on hold for the time being, we thought now would be as good a time as any to turn to the expert for a little advice, so we asked her about the wardrobe essentials she believes everyone needs. From reliable denim to a perfect white shirt, Cuttrell’s top five are filled with the timeless staples you’ll wear for years to come. Keep scrolling for a stylist’s advice on the wardrobe essentials everyone should own.  “I think every woman should own a good pair of denim that they feel comfortable in. I suggest opting for a straight leg or more relaxed cut, as I find they look great with both flats or heels.”  “I love a good statement blazer. It’s an easy way to level up your everyday look. It can also double as

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May 24, 2020 at 06:00AM As an editor of a fashion website, I spend a lot of time reporting on new trends, new labels and new ways to wear things. However, sometimes you really never can beat a classic, and it’s arguably more important to build a wardrobe that you’ll love for years, if not decades. Thinking of the longevity of your purchases not only is a way to have a more sustainable approach to fashion but will also help you to carve out a style that is timeless and feels truly you. The idea of a capsule wardrobe created a real buzz around 2014 when a number of industry figures promoted a compact closet built of pieces that all perfectly match. There are some items that we think will always rise high above trends, making them the perfect pieces to invest in and add to your capsule (or not-so-capsule) wardrobe. From the jeans that have been popular for decades to the accessories you’ll treasure forever, here are the chicest items that will quite simply never die. The jumpsuit is one of those pieces that work for every season and are so easy to style. For winter, add a roll-neck and chunky boots. In summer, just add a pair of strappy sandals.  Longer lengths have proliferated over the last couple of years, with midi skirts becoming one of the fashion crowd’s go-tos for a polished getup. A new entry in the staple shoe stakes, but “dad” sandals are set to become a trusty

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May 24, 2020 at 06:00AM Rose Gallagher is a London-based makeup artist, podcast host and one of the loveliest people in the beauty industry. Her podcast, Beauty From the Heart, is a celebration of the most incredible people in the beauty industry who are using their platforms, businesses and social channels to inspire positive change—from Callie Thorpe on body positivity to the social entrepreneurs at beauty brand BECO. Rose also happens to have been diagnosed with rosacea—two types, in fact—and uses her social platform as a place to share images of her real skin and product recommendations to others who are dealing with the same diagnosis. Below, hear from Rose directly on how she’s learning to embrace living with redness as well as her favourite rosacea products. This year, I was diagnosed with two different types of rosacea. What does that mean? Even when I’m completely sensible with my diet, skincare, sleep—you name it—I’m always going to have a red face. Since making this discovery, I’ve made a conscious effort to share before-and-after makeup photos on my Instagram page as much as possible. I think we’ve become so desensitised to the airbrushed, filtered photos we see on a daily basis that it can be easy to think there’s something wrong if we see a little redness in the mirror. The reality, however, is that rosacea is a relatively common skin condition and you aren’t a martian from outer space if you have it. I’m not going to lie: Having redness

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May 24, 2020 at 06:00AM The arrival of social distancing has wrought an unexpected change in the land of Instagram. Only six months ago, the platform was a conveyor belt of stripped-back ensembles, all in 50 shades of beige—give or take the odd pop of colour via an artfully placed citrus fruit. But now it seems as though fashion lovers are looking for a little more dopamine in their dressing. Enter Scandi girls.  While in the first few weeks of lockdown, loungewear was the name of the game, it seems as though the novelty of all things knitted has finally worn off. Escapism now comes in the form of colour, texture, clashing prints and, the most important accessory of all, a megawatt smile. The Scandi girls have it all. Don’t get me wrong. I am a regular worshipper at the altar of minimalism, and you’re much likelier to see me in a white tee and black trousers than a floor-length floral gown. Yet there’s something about the austere aesthetic that is simply not making my heart sing right now. No, I might not be replicating their outfits to a T (or maybe give it a few weeks), but if fashion can’t act as our weird, wonderful and aspirational older sister, then what can? I’m just going enjoy soaking in all the eclectic goodness of the stylish lot below, and who knows, maybe I’ll start absorbing some of their colourful coolness via osmosis. A girl can dream. Style Notes: There’s nothing that brings me more joy than a tasseled jacket.  Style Notes: I mean, it’s not the

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